About Lissa McPhillips
Hello, my name is Lissa McPhillips, Founder of Dynamic Marketing. I believe that the only constant in business is change and your marketing needs to adapt to help you build a successful business.
Staying agile is the key to your marketing delivering the growth you need. I’m clear on how I provide value for my clients. I don’t do silos or ad hoc tactics.
My experience encompasses more than 20 years working for both B2B and B2C brands. From Fortune 500 brands, such as JPMorgan, to high-growth international start-ups, like Digicel, I have a proven track record of helping companies achieve their goals through effective, customer-centric marketing strategies.
In 2020, I was awarded the coveted Business All-Star Accreditation. This independently verified standard mark for businesses is based on a rigorous selection criteria including performance, trust and customer centricity.
Your brand, lead generation and retention strategies must work together to attract, and keep, your ideal customers
I have developed a marketing framework to ensure that when you work with me, you have a clear definition of your goals and objectives, you understand the competitive landscape and where you fit within it, and you have agreed measurables in place for all tactical activities so that you can clearly evaluate the return on investment.
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